I just finished listening to Unreasonable Hospitality by Will Guidara. A concept in the book struck me: the “95/5 rule.” In this book portion, Will discusses the balance between being “restaurant smart” and “corporate smart.” Restaurant smart means being focused on hospitality and providing exceptional experiences. Corporate smart means focusing on the processes, negotiating, and budgeting to keep your restaurants in the black. Read on to learn about the "95/5 rule" and how it can be a key concept in your product strategy.